Founded by Tricia Williiams, Daily Dose is a scaled iteration of the bespoke and highly customized meal service Food Maters. Rooted in Integrative Medicine, Daily Dose is an honest approach to selecting the convenience of meal plan offerings in a wide landscape of wellness and nutrition truths that often market well and underdeliver. Simple, well sourced ingredients, prepared in a balanced format, creates a foundation of good-for-you nutrition. The company leverages superfood ingredients not as a marketing ploy, rather a boost to a foundation of balanced macros, which in essence is every Registered Dietitians guideline: eat well portioned, timed meals. Daily Dose came to me via FoodMatters and transformed from a brand aiming to be scaled into a sophisticated offering rooted in simplicity for E by Equinox. From there, website copy, meal plans, branding and consulting work was done to bring Daily Dose into the now.